​Equiti Group is a global fintech firm specializing in online trading technology and multi-asset financial products. While Equiti Group does not have a direct office in Tanzania, its Kenya-regulated brand, FXPesa, expanded into the Tanzanian market in late 2024 by opening a 'trading academy' in collaboration with local education and introducing partner Prudence Maximillian.

FXPesa offers Tanzanian traders access to a variety of financial instruments, including forex, commodities, indices, and shares, through user-friendly platforms. The trading academy aims to provide educational resources and support to local traders, enhancing their trading skills and knowledge.