Freelancer Business Executive Regions at Mwananchi Communications Limited

Industry: Print / Digital Media
Job Function: Sales / Business Development
Job Experience Level: Mid Level
Minimum Years of Experience: 2–3 Years
Minimum Academic Qualification: Bachelor Degree

Job Summary

To develop, maintain, and increase a solid and dependable client base, sell advertising space, and provide effective service to clients in order to maximize advertising sales volumes and achieve revenue targets.

Full Job Description

• Thoroughly familiarize yourself with comparative (own and competitor) readership, circulation, advertising rates, and costs across all platforms, including Print, Digital, Events, and Electronic Media (e.g., E-paper).
• Identify potential advertising clients, study their business models and customer base, and effectively communicate the value and benefits of advertising through Mwananchi Communications Ltd platforms, including Newspapers, Websites, Social Media, and Events.
• Execute sales by obtaining clear client requirements, including advertisement size, placement dates, and pricing. Ensure all orders are confirmed through a signed authorization from the client representative.
• Assist clients in developing advertising copy and coordinate with the Graphic Design team to ensure high-quality artwork and effective presentation.
• Book client advertisements into the system, ensuring all required documentation is attached, including:
• Signed order forms
• Artwork
• Client approvals
• Obtain all necessary internal approvals to support advert bookings and ensure smooth processing and timely publication.
• Prepare and submit daily call plans (itineraries) and sales activity reports through email or physical meetings.
• Review sales plans and reports with the Classified Business Manager and escalate any challenges for timely resolution and support.
• Follow up on payment collection for all completed sales and ensure clients settle outstanding invoices in accordance with company credit terms.
• Share weekly collection reports detailing:
• Amounts collected per client
• Outstanding balances
• Confirm collection status with the line manager or finance liaison.
• Maintain accurate records of:
• Client interactions
• Sales pipeline status
• Payment follow-ups
• Ensure transparency and accountability in all sales and client-related transactions.