PR and Media Relations Manager at Yas Tanzania

Company: Mixx by Yas
Location: Dar es Salaam
Job Function: Public Relations, Media Relations & Corporate Communications
Application Deadline: September 14, 2026

CORE RESPONSIBILITIES

• Develop and implement public relations strategies that support brand, commercial and corporate objectives.
• Protect and enhance Mixx's corporate reputation through strategic communications, stakeholder engagement and reputation management initiatives.
• Develop PR campaigns that support product launches, partnerships, CSR programs, corporate initiatives and key business milestones.
• Build and maintain relationships with media, government institutions, regulators, industry associations, development partners and other key stakeholders.
• Support executive profiling through media engagements, speaking opportunities, conferences, awards and thought leadership initiatives.
• Develop and execute media relations plans, manage media engagements and secure positive media coverage across multiple channels.
• Serve as the primary liaison between Mixx and media stakeholders, coordinating interviews, press conferences, briefings and corporate announcements.
• Draft and manage external communication materials, including press releases, speeches, talking points, media statements and corporate publications.
• Maintain messaging consistency across all external communications and prepare executives for media and stakeholder engagements.
• Manage reputation, issues and crisis communications by monitoring emerging risks and coordinating timely responses with relevant stakeholders.
• Monitor media coverage, analyze communication performance and produce reports with insights and recommendations for continuous improvement.
• Manage PR agencies, suppliers, budgets and cross-functional stakeholder relationships while supporting additional Brand & Communication responsibilities assigned by the Brand & Communication Manager.

QUALIFICATIONS & EXPERIENCE

• Bachelor's degree in Public Relations, Mass Communication, Journalism, Communications, Marketing, or a related field.
• Minimum of 4+ years' experience in Public Relations, Media Relations, Corporate Communications, Brand Communications, or Journalism.

CORE COMPETENCIES

• Strong understanding of Public Relations, Corporate Communications, Media Relations and Reputation Management.
• Exceptional writing, editing, proofreading and storytelling skills.
• Strong media networking and stakeholder engagement capabilities.
• Crisis communication and issues management expertise.
• Strong project management and organizational skills.
• Excellent presentation and interpersonal skills.

WORKING AT MIXX BY YAS

At Mixx, diversity is considered a source of strength. When candidates have equal skills, female applicants are encouraged, and the company actively works to create a fair, inclusive and stimulating professional environment for everyone.

Joining Mixx by Yas means becoming part of a fintech company belonging to the AXIAN Group, a pan-African player operating in five African countries.

You will be working in a fast-growing fintech company driven by a culture of innovation, agility and impact. Its young, passionate and ambitious teams are shaping the financial services of tomorrow every day.

HOW TO APPLY

If this description corresponds to you, grow with Mixx by Yas by applying before September 14, 2026.