Job Role Insights
1 - 2 Years
Job Title: Social Media Officer
About Us: MBUTABI GROUP LTD is a dynamic and innovative Wholesale Import and Export company committed to offering quality goods and services. We are looking for a creative and skilled Social Media Officer to join our team and play a crucial role in enhancing our online presence and engagement.
- Content Creation:
- Develop engaging and creative content for various social media platforms, including but not limited to Facebook, Twitter, Instagram, LinkedIn, and TikTok.
- Collaborate with the marketing team to align content with overall marketing strategies and goals.
- Social Media Management:
- Manage and monitor social media accounts, ensuring timely responses to comments, messages, and mentions.
- Implement and maintain a social media content calendar to ensure consistent posting and coverage.
- Audience Engagement:
- Foster meaningful connections with our audience through active engagement and community building.
- Analyze and leverage social media insights to identify trends, track performance, and optimize content.
- Campaign Coordination:
- Plan and execute social media campaigns to support product launches, events, and promotional activities.
- Collaborate with cross-functional teams to ensure cohesive messaging across all channels.
- Brand Advocacy:
- Identify and engage with brand advocates and influencers to amplify our brand reach and awareness.
- Cultivate and nurture relationships with influencers and brand ambassadors.
- Monitoring Trends:
- Stay up-to-date with industry trends, social media best practices, and emerging platforms.
- Propose and implement innovative ideas to keep our social media strategy fresh and effective.
- Bachelor’s degree in Marketing, Communications, or a related field.
- Proven 3-5 years experience in managing social media platforms for a brand or organization.
- Strong understanding of social media algorithms and analytics tools.
- Excellent written and verbal communication skills.
- Creative mindset with the ability to think outside the box.
- Familiarity with graphic design tools and video editing software is a plus.
Interested in this job?
11 days left to apply