Sales and Marketing Executive at Alliance Life Assurance

As part of our strategic growth, we are currently seeking a dynamic, highly motivated, results-oriented and experienced Life Insurance Sales and Marketing Executive to join our sales and marketing team. This is an excellent opportunity for an individual who is self-driven and is passionate about sales & marketing. Reporting to the Sales & Marketing Manager and will be based in Dar Es Salaam

Essential Duties and Responsibilities:

Sales:

• Implementing the agreed sales and marketing strategy to achieve and grow the market share of the company and exceed sales targets within the designated territory.
• Identify and pursue new business opportunities, including lead generation, market research, and competitor analysis.
• Identify and cultivate relationships with key decision-makers, clients, brokers, agencies and other financial institutions in order to generate business.
• Conduct thorough needs assessments sales presentations and product demonstrations to potential clients.
• Collaborate with the underwriting team to ensure accurate and competitive proposals are provided to clients.
• Prepare and negotiate corporate sales contracts, adhering to company policies and legal requirements.
• Provide timely and accurate sales reports to the Sales and Marketing Manager.

Marketing:

• Collaborate with the team to develop and execute innovative marketing campaigns.
• Create compelling marketing materials tailored to the needs and interests of clients to increase the brand awareness
• Utilize digital marketing channels to enhance the company’s online presence and reach a wider audience.
• Stay informed about industry trends, competitor activities, and market dynamics to identify opportunities for marketing improvement.
• Assist in organizing promotional events and participate in industry-related exhibitions and conferences.

Qualifications and Experience Required:

• Education: Bachelor’s Degree in Marketing, Business Administration or a related field.
• Experience: Minimum of 5 years of proven experience in sales and marketing roles in the life insurance industry
• Skills: Excellent communication and interpersonal skills, presentation, negotiation and persuasive skills
• In-depth understanding of sales techniques, life insurance products and customer behaviour.
• Proficiency in Microsoft Office Suite and ability to learn new or updated software.
• Confidentiality: Demonstrated ability to handle confidential information with discretion.
• Adaptability: Ability to adapt to changing priorities, multi-task, creative thinking and problem-solving abilities.
• Team Player: Ability to Ability to work independently collaborate effectively collaboratively in a fast-paced environment.
• Proven valid network within the corporate world.
• Customer/client care oriented.
• Ability to portray high level of integrity and professionalism, including well-groomed appearance.
• Must comply with the policies and procedures of the company.